By Andrew H. Perellis and Craig B. Simonsen

Federal Trade Commission Doorway SignSeyfarth Synopsis: Companies that make “all natural” claims for their products may come under FTC scrutiny and enforcement.

The Federal Trade Commission announced five cases this week with companies that market their products as “all natural” or “100% natural,” alleging deceptive use of those phrases in ads for skincare products, shampoos, styling
Continue Reading FTC Asks – Are Your “All Natural” Claims All Accurate?

By Ilana R. Morady, Meagan Newman, and Craig B. Simonsen

Last week the Federal Trade Commission (FTC) sent warning letters to providers of environmental certification seals, and to businesses using those seals, alerting them to the Commission’s concerns that the seals “could be considered deceptive and may not comply with the FTC’s environmental marketing guidelines.”

In the FTC’s news
Continue Reading Be Careful About What you Claim – Or Fail to Claim – FTC Sends Green Guides Warning Letters

By Ilana R. Morady, Meagan Newman, and Craig B. Simonsen

The EPA, in an effort to expand the number of chemicals and functional-use categories on its  Safer Chemical Ingredients List (SCIL), is inviting chemical manufacturers to submit their chemicals for review and listing.

The SCIL includes chemicals that have met EPA safety criteria developed by the Design for the
Continue Reading EPA Wants Your Chemicals to be Designated as Safer Chemical Ingredients

By Ilana R. Morady and Meagan Newman

The Federal Trade Commission’s enforcement of green marketing violations is in full swing.

Last year, the agency published final changes to its Guides for the Use of Environmental Marketing Claims, commonly known as the “Green Guides.” We had previously blogged in some detail concerning the revisions. Now, with the revised Green Guides
Continue Reading FTC Aggressively Enforcing Improper “Green” Claims

By Ilana R. Morady and Eric E. Boyd

On October 1, 2012, the Federal Trade Commission (FTC) published final changes to its Guides for the Use of Environmental Marketing Claims, commonly known as the “Green Guides.” The FTC first issued the Green Guides in 1992 to help marketers ensure that claims they make are true and substantiated. The guidance

Continue Reading FTC Issues Revised “Green Guides”

By Eric E. Boyd and Craig B. Simonsen

George P. Nassos, of George P. Nassos & Associates, recently provided our Group with a presentation on “The Urgency of Adopting Sustainability”. It is an interesting analysis on the rationale for and the cost-benefit value in adopting sustainability within large corporate businesses and organizations. Sustainable strategies are listed and reviewed.

Continue Reading Benefits to the Bottom Line from Adopting Sustainability in Industry

By David A. Blake, LEED AP, Christa L. Dommers, and Michael J. Bauer

An article by Seyfarth attorneys David Blake, Christa Dommers and Michael Bauer was published in Bloomberg BNA’s January 24 Real Estate Law & Industry Report. In the article, the authors outline several significant lawsuits on green building for the commercial real estate sector. The topics

Continue Reading Developments in “Green” Litigation at the Dawn of the Era of Sustainability — Published in Bloomberg BNA’s Real Estate Law & Industry Report